You’ll be able to’t name a hat a chapeau if it hasn’t been purchased from an atelier. Whether or not it’s in Paris or London, you must go to an atelier to get the correct heads up on coq feather mounts, couture flowers, braids classic blushers, Lily of the Valley sprays, rosebuds, veiling, braids, stylish side-perchers and different elegant headpieces.

V V Rouleaux has opened a bespoke atelier on the nook of Marylebone Lane and Belstrode Avenue. It’s the place to go for £419 pillboxes and Royal Ascot-worthy raised halos in Sinamay. The long-lasting London haberdashery, recognized for its trimmings and elaborations, is bringing all of the magic of its design and customization providers to assist with last-minute occasions and summer season event dressing. Specialists can design, create, and ship a stupendous bespoke hat design inside 3-5 days and offer a Able to Put on edit of over 100 handmade hats designed by V V Rouleaux’s Artistic Director and Founder Annabel Lewis.

 “I’m impressed by shade and texture and am surrounded by 8,000 ribbons and trims whether or not it flowers, feathers, braids, tassels, crystals, and classic ins and outs. I like nothing greater than discovering classic veiling and exquisite passementerie items within the V V Chapeaux archive bins. Some items are from 1950. I’m additionally impressed by ornamental bits used on tassels and furnishings in historic homes and castles and Châteaux”, says Annabel.

Annabel opened her textile and trimmings store in 1990. The title V V Rouleaux comes from the French phrase “rouleau,” which suggests “a small roll or coil of fabric.” 

“We satisfaction ourselves on our distinctive choice of ribbons and trims, sourced from everywhere in the world. Whether or not you’re on the lookout for one thing delicate and female or daring and graphic, we have now it. And our materials, tassels, pom-poms, feathers, and different ornamental parts are simply as inspiring”, continues Annabel.

A bespoke hat (or chapeaux) can now be designed, handmade, and delivered in 3-5 days. Select from over 30 hat shapes after which adorn with V V Rouleaux’s classic and unique handmade elaborations. Feathers, silk and velvet flowers, crinoline netting, ribbons, beads, gems, and trims are expertly utilized by hand inside the atelier. Ribbons can be found in velvet, pure silk grosgrain, and pure silk satin materials and over 50 colours and eight widths.

V V Chapeaux can create extraordinary, one-of-a-kind hats with no prolonged hat-fitting course of. Its Able to Put on collection contains headbands and huge brims. Annabel individually designs the bottom. Highlights from this yr’s assortment embrace the ‘Del Mar Deb’ created from Swiss braid straw with hand-stitched Italian sequined anthurium flowers from the Eighties and the beautiful ‘Scabious Lilac Gloire’.

There may be additionally the Kingfisher Madge’s Bow made with handmade 1980’s velvet petal leaves and named after milliner, Madge Chard, who mentored Annabel’s mom.

Black Tango Noir (£565) is completed with wisps of black burnt peacock feathers. The £495 Pink Impatience Comete has a elegant, shimmering Abalone shell surrounded by two diamond-cut spiked feather mounts. 

Prospects can go to the atelier to strive it on and stroll out with an unique hat the identical day. The gathering can be out there to order on-line.